online-to-offline

O2O marketing platform The BlueBook gets $500K from IAN, LetsVenture, others

Disha Sharma

Bengaluru-based online-to-offline (O2O) marketing platform The BlueBook has raised a $500,000 (Rs 3.39 crore) in a seed round ....

21 December, 2016

Fashion portal Fynd launches omni-channel in-store product 'Fynd Store'

Varun Arora

Mumbai-based Shopsense Technologies Pvt Ltd, the company which operates fashion e-commerce platform Fynd, has announced the launch ....

14 December, 2016
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Exclusive: O2O startup Shopsity shuts down; founder joins Paytm

Arti Singh

Yebhi.com co-founder Danish Ahmed's second venture—Shopsity—also seems to have fizzled out. Shopsity followed an online-to-offline ....

10 November, 2016

Exclusive: Online-to-offline app Appie gets $1 mn in bridge funding

Nishant Sharma

Location-based offline retail discovery platform Appie, which is operated by Mumbai-based Appie Mobiquity Pvt. Ltd, has raised ....

19 May, 2016

Why startups are making a beeline for the online-to-offline space

Arti Singh

End-of-season sales were once known for eager shoppers lining up at store doors early in the morning to get the best bargains. ....

12 May, 2016

How Danish Ahmed is trying to turn the tables on e-commerce with Shopsity

Arti Singh

Danish Ahmed does not believe that brick-and-mortar stores need to see the internet as an adversary. At a time when e-commerce ....

22 April, 2016