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Snapdeal appoints Bhuvan Gupta as VP, engineering

Snapdeal appoints Bhuvan Gupta as VP, engineering

E-commerce major Snapdeal.com, run by Delhi-based Jasper Infotech Pvt Ltd, has appointed Bhuvan Gupta as its vice president (VP), engineering. In his new role, Gupta will be responsible for further strengthening the company's technology platform.

Commenting on the appointment, Rohit Bansal, co-founder of Snapdeal said, "Gupta comes with a rich experience and has been at the heart of key mobile and technology innovations in his previous organisations. His on boarding is in line with our plan of on boarding over 1,000 of the top computer engineers in the country."

According to him, the company has been ramping up its engineering team aggressively to further build and enhance customer and seller experience on its site.

Gupta comes with over 12 years of experience and has earlier held various technology positions in multinational companies across industries. Prior to Snapdeal, he was the chief technology officer (CTO) at BSB Portal, a joint-venture between BSB and Yahoo Japan. At BSB, he built the engineering team that developed Hike messenger, Wynk Music and One touch internet. He had earlier also worked at companies like Exponential (Tribal Fusion), Fiorano Software, and Sapient Corporation.

He holds an engineering degree from Birla Institute of Technology and Science (BITS), Pilani and a MBA degree in strategy, advertising & marketing from Faculty of Management Studies (FMS), Delhi.

"E-commerce is one of the fastest growing sectors in the country today. I have closely followed Snapdeal's growth story and it is great to see how the organisation succeeded in building technology as one of its core competencies. I look forward to be a part of this company," said Gupta.

Founded in 2010, Snapdeal was started as an online deals site, which later pivoted to a full-fledged horizontal e-commerce company with a marketplace model in September 2011. It claims to have 5 million-plus products across more than 500 diverse categories from thousands of regional, national, and international brands and retailers. Snapdeal has now become one of the fastest growing and among the top three online marketplaces in India, with more than 30 million registered users and more than 50,000 vendors.

In October, Japanese telecom and internet firm SoftBank Corp committed $627 million (Rs 3,846 crore) in Snapdeal.com. Its other investors include eBay, Kalaari Capital, Nexus Venture Partners, Bessemer Venture Partners, Intel Capital, Ratan Tata, BlackRock, Temasek, Myriad Asset Management, Tybourne Capital, PremjiInvest and Saama Capital.

Earlier this month, Snapdeal had quietly picked a stake in Smartprix Web Pvt Ltd, which runs online product and price comparison site Smartprix. Sources privy to the development told Techcircle.in that Snapdeal had initially acquired 10 per cent stake in Smartprix in FY14 with the understanding to acquire a majority stake eventually. Last month, it had acquired gifting recommendation venture Wishpicker besides snapping fashion products discovery platform Doozton around a year ago.

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