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Samsung Galaxy S5 to be priced over Rs 51,000 in India; company badly gets the pricing wrong!

Samsung-Galaxy-S5After unveiling the same late last month, Samsung has now introduced the Galaxy S5 smartphone in the Indian market. While Samsung has not put an exact pricing to the device, the company has mentioned that it will lie between Rs 51,000 - Rs 53,000. The device will be officially launched in the country on April 11, 2014, and the pre-bookings for the same will start on March 29.

The company also revealed that it has sold over 3.5 crore Galaxy devices in the country till date. This number includes all Galaxy smartphones and tablets from the company.

Here is a look at the specifications of the device.

In India, the company has chosen to launch the Galaxy S5 variant that is powered by a 1.9GHz Exynos octa-core processor. In comparison, the European and North American Galaxy S5 versions come with a 2.5GHz Qualcomm Snapdragon 801 processor. What this basically means is that you can say bye bye to 4G LTE support in the country. Users will get a choice between 16 and 32GB of internal memory, which can be further expanded up to 128GB with a microSD card.

The Galaxy S5 comes with a fingerprint scanner and dust- and waterproof capabilities. It offers a 5.1-inch Super AMOLED full HD display (1920 x 1080 pixel resolution) and comes with a 16MP camera with improved menu and user interface. It also gets a 2.1MP front-facing camera. An additional 'Selective Focus' feature allows users to focus on a specific area of an object while blurring out the background.

The plastic-built Galaxy S5 runs on the latest Android 4.4.2 (KitKat) operating system and also adds a heart-rate monitor just below the camera module. On the connectivity front, it has Bluetooth 4.0, Wi-Fi, 3G, Infrared and NFC, as well as a microUSB port and a microSD card slot. The smartphone provides a comprehensive personal fitness tracker to help users monitor and manage their behaviour, along with tools including a pedometer, diet and exercise records, and a new, built-in heart rate monitor.

The dimensions of the device are 142 mm x 72.5 mm x 8.1 mm and its weight is 145 gm. The company has provided a 2,800 mAh battery in the device, which it claims will provide up to 21 hours of talk time and 390 hours of stand by time. However, there is no major change in terms of, barring that its home button also functions as a finger-print reader. The smartphone will be available in charcoal black, shimmery white, electric blue and copper gold colour options.

Getting the pricing wrong

Considering the fact that the device is nothing revolutionary or path-breaking in comparison to the Galaxy S4, we had thought that a sensible pricing for it would lie in the under Rs 45,000 price range. However, at an over Rs 51,000 pricing, we don't see many takers for the device, which had even disappointed hardcore Samsung fan boys.

In terms of competition, it will face of against the likes of Apple's iPhone 5S (starting at Rs 48,300 for the 16GB model), Sony Xperia Z2, and the recently unveiled HTC One M8- prices of both not available as of now, but the companies also have a tendency of over-pricing their smartphones in the country.

Also, is the device worth the extra 22,000 when compared to its predecessor? Galaxy S4 was launched in India in April last year for a price of Rs 41,500, and is now available for as low as under Rs 30,000 (Rs 29,860 to be exact)- we feel not.

Gear 2, Gear 2 Neo & Gear Fit

Along with the smartphone, the company has also launched a range of wearable devices in the country, that include Galaxy Gear Fit, a super AMOLED fitness-themed watch, as well as second-generation smartwatches Gear 2 and Gear 2 Neo. While the Gear 2 is priced at Rs 21,900, both Gear 2 Neo and Gear Fit are available for Rs 15,900 each.

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