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Posts Tagged ‘ SoSasta.com ’

Groupon India has won back ‘brand’ name but battle for domain name groupon.in still in court

Thursday, November 22, 2012 | More »

World’s largest group buying site Groupon has recently rebranded its Indian operations for the second time in almost a year – from Crazeal to Groupon India – and now sports the mother brand. The site crazeal.com now redirects to www.groupon.co.in, but the legal battle is not over yet, Ankur...


Groupon’s Indian venture Crazeal claims to be selling a deal voucher every 33 seconds; eyes profit by 2013-end

Crazeal, the Indian arm of the world’s largest online group buying site Groupon, has completed its first year of operations in the country. Techcircle.in caught up with Ankur Warikoo, who heads the Indian venture, to get a lowdown on the business directly from the horse’s mouth as several player...

25 October, 2012 | More »


GroupOn India’s Travails Continue: Domain Squatting, High Attrition

Barely six months after acquiring one of the many local spin-offs of its own business model, the world’s largest group buying site GroupOn’s India strategy appears to be headed for a trough. It began with the data breach at SoSasta (the Indian site it acquired to enter the market which has, in ...

27 July, 2011 | More »


Groupon India’s Strategy Revealed, And It’s A Big Deal

The Bubna brothers could not be happier. It’s been just a month since they got acquired by global deals site Groupon; and things are looking good. Really good. When they had started local deals site SoSasta, after a series of not so successful ventures, the Bubna brothers did not imagine one day t...

25 February, 2011 | More »