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Posts Tagged ‘ mobile ad network ’

Facebook tests mobile ad network

Wednesday, September 19, 2012 | More »

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Facebook is exploring new ways to target advertising using its 950m users’ data beyond its own website and apps, starting with the test of a new mobile ad network. The social media company, which is under pressure to find new sources of revenue from mobile devices, said on Tuesday that it was test...

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Vserv’s Plan: Build a mobile ad network for emerging markets, basic phones

What makes Mumbai-based Vserv, a late entrant into the mobile advertising space, tick? It’s the company’s positioning as a mobile ad network for emerging markets, and its focus on phones with basic features instead of feature rich high-end mobile phones. Vserv, founded in January 2010 ...

18 May, 2012 | More »