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Lifestyle e-tailer Pepperfry makes low-key entry into private label

Thursday, September 20, 2012 | More »

Nine-month-old Pepperfry.com, an online lifestyle store run by Mumbai-based Trendsutra Platform Services Pvt Ltd, has recently forayed into private label under the brand name Pepperfry. The private label products currently fall under two categories – clothing and accessories such as bags. While pr...

Flipkart makes low key entry into private label with digital accessories under ‘Digiflip’

India’s largest e-commerce venture Flipkart.com has forayed into private label for digital accessories, such as laptop bags and camera pouches, under the brand Digiflip. Digiflip is starting with 10-12 SKUs, with laptop bags priced between Rs 500 and Rs 1,100, laptop skins ranging from Rs 350-Rs 4...

25 July, 2012 | More »