Gurgaon firm uses AI to tell brands when you aren't paying attention to ads

Anirban Ghoshal

The next time you watch a video advertisement on your mobile phone, there may be more than meets the eye. A Gurgaon-based over-the-top ....

8 March, 2018

Japanese advertising giant Dentsu Aegis buys India's design studio Fractal

Arti Singh

Japanese advertising giant Dentsu Aegis Network Ltd (DAN) has acquired Mumbai-based Fractal Ink Design Studio Pvt Ltd, a service ....

16 December, 2016

Facebook's India revenues surge 43%

Varun Arora

Social media giant Facebook Inc has posted a 43% rise in its revenues from India for the financial year ended 31 March 2016, on ....

29 November, 2016

Turakhia brothers sell ad-tech firm to Chinese group for $900 mn

Nishant Sharma

A group of Chinese investors has acquired contextual advertising company, founded by serial entrepreneur Divyank Turakhia ....

23 August, 2016

AOL ad sales boost third quarter profits


AOL Inc reported higher-than-expected revenue and profit on the strongest advertising growth the company has seen in seven years. AOL ....

7 November, 2012

Yahoo under Levinsohn seen shifting to content, advertising


With two of its most distracting conflicts resolved in the past week and a half, Yahoo Inc hopes its new interim chief executive ....

23 May, 2012

Publicis Acquires Digital Agency Indigo Consulting; Firm To Operate As Unit Of Leo Burnett

Nandana Das

Publicis Groupe, a French MNC specialising in advertising and communications, has acquired Mumbai-based full-service digital agency ....

24 April, 2012

Two Thirds Of Web 'Cookies' Are For Ads

Maija Palmer

More than two-thirds of the "cookies" on the UK's most popular websites are for advertising purposes, a new study has found, helping ....

18 April, 2012

Digital Ad Spending To Overtake Print

Tim Bradshaw,

Global digital advertising spend will outstrip newspapers' print revenues for the first time next year, according to forecasts ....

16 March, 2012

Facebook To Allow Advertising In News Feed

April Dembosky

Facebook will begin mixing paid advertising content with users' updates from friends and family in early 2012, marking a commercial ....

22 December, 2011

Amazon's Advertising Push Gains Steam

Reuters Inc is known as the world's largest online retailer, but the company is aggressively expanding in online advertising, ....

7 December, 2011

Live Media Launches Live Digital For Mobile Marketing

Anil Das

Live Media, the digital out of home media company, has launched Live Digital, to solely focus on mobile marketing and services ....

5 July, 2011

Affle Gets Exclusive Rights To eBuddy Ad Inventory For India

Preethi J

Singapore-headquartered mobile media start-up Affle has partnered with mobile instant messenger app maker eBuddy, giving it exclusive ....

1 July, 2011

Vdopia Launches .VDO For Advertisers And Publishers

Priyanka Banerjee

Vdopia Inc, a Silicon Valley-headquartered mobile video advertising company, with offices in the US and India has launched a new ....

30 June, 2011

Affiliate Marketing Firm OMG Sets Up India Subsidiary; Plans India As Asia Pac HQ

Team TC

Leading global player in online affiliate marketing, OMG, has set up a subsidiary in India called OMG Network India Pvt Ltd which ....

6 May, 2011

E-Commerce Firms Spend Crores On TV Ads To Woo New Users Online

Preethi J

From domain name registrar BigRock's quirky Happy Recovery Agent ad to travel portal MakeMyTrip's use of an amnesiac who only ....

15 April, 2011

InMobi CEO Naveen Tewari On The State Of Mobile Advertising In India

Preethi J

Harvard Business School graduate Naveen Tewari has spearheaded InMobi into the second largest mobile advertising networks in the ....

12 April, 2011 Launches Online & Mobile Ads Platform Adiquity

Rajeev Mantri & Ian Wylie

Bangalore-based startup Software Pvt. Ltd, which began as a local search engine and then attempted a music ....

12 April, 2011

Online Advertising To Grow 50%: Google MD Rajan Anandan

Preethi J

The Indian online advertising market is set to soar by 50 per cent this year. In contrast, online advertising grew by 26 percent ....

11 April, 2011

India Mobile Ad Market Grows 27% For InMobi

Preethi J

The Indian mobile advertising market for Inmobi, a mobile advertising network, grew by 27% to 1.5 billion impressions between ....

4 April, 2011