Posts Tagged ‘ advertising ’
Tuesday, August 23, 2016
A group of Chinese investors has acquired contextual advertising company Media.net, founded by serial entrepreneur Divyank Turakhia in 2010, for $900 million in cash. Dubai- and New York-based Media.net provides products for both publishers and advertisers. It provides contextual ads offered by Yaho...
AOL Inc reported higher-than-expected revenue and profit on the strongest advertising growth the company has seen in seven years. AOL said on Tuesday that third-quarter revenue was flat at $531.7 million, ahead of the analysts’ average estimate of $521.6 million, according to Thomson Reuters ...
7 November, 2012 |
With two of its most distracting conflicts resolved in the past week and a half, Yahoo Inc hopes its new interim chief executive can focus on the biggest challenge of all: turning the company into a digital entertainment destination that wins back the advertising dollars flowing elsewhere. While ous...
23 May, 2012 |
Publicis Groupe, a French MNC specialising in advertising and communications, has acquired Mumbai-based full-service digital agency Indigo Consulting for an undisclosed amount. Consequently, Indigo will operate as a unit within one of its advertising agencies – the Leo Burnett Group – and retai...
24 April, 2012 |
More than two-thirds of the “cookies” on the UK’s most popular websites are for advertising purposes, a new study has found, helping explain why some companies may be reluctant to comply with new laws coming into force next month. From May 26 companies will need explicit permission from custom...
18 April, 2012 |
Global digital advertising spend will outstrip newspapers’ print revenues for the first time next year, according to forecasts from Aegis Group’s media agency, leaving traditional publications scrambling for growth. In its first forecasts for 2013, Aegis Group’s Carat predicts the global adver...
16 March, 2012 |
Facebook will begin mixing paid advertising content with users’ updates from friends and family in early 2012, marking a commercial invasion of the social activity that the network has generally held to be sacrosanct. Normally relegated to the ad column on the right side of the page, advertisers w...
22 December, 2011 |
Amazon.com Inc is known as the world’s largest online retailer, but the company is aggressively expanding in online advertising, putting it on course for a clash with Google Inc, the leader in the space. Amazon Product Ads, which promotes other companies’ products on Amazon’s websi...
7 December, 2011 |
Live Media, the digital out of home media company, has launched Live Digital, to solely focus on mobile marketing and services across various mobile channels including voice, text, rich media and video, the compay said on Tuesday. Live Digital will bring integrated marketing solutions for brands usi...
5 July, 2011 |
Singapore-headquartered mobile media start-up Affle has partnered with mobile instant messenger app maker eBuddy, giving it exclusive rights to sell advertising inventory in India. This come close on the heels of news that Affle readying its own instant messenger app Pinch for launch in India. This ...
1 July, 2011 |