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Posts Tagged ‘ advertising ’

Facebook’s India revenues surge 43%

Tuesday, November 29, 2016 | More »

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Social media giant Facebook Inc has posted a 43% rise in its revenues from India for the financial year ended 31 March 2016, on the back of high advertising revenues. The company clocked revenues of Rs 177 crore at Rs 16 per user, for FY2015-16 compared with Rs 123 crore at Rs 9 per user […]...

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Turakhia brothers sell ad-tech firm Media.net to Chinese group for $900 mn

A group of Chinese investors has acquired contextual advertising company Media.net, founded by serial entrepreneur Divyank Turakhia in 2010, for $900 million in cash. Dubai- and New York-based Media.net provides products for both publishers and advertisers. It provides contextual ads offered by Yaho...

23 August, 2016 | More »

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AOL ad sales boost third quarter profits

AOL Inc reported higher-than-expected revenue and profit on the strongest advertising growth the company has seen in seven years. AOL said on Tuesday that third-quarter revenue was flat at $531.7 million, ahead of the analysts’ average estimate of $521.6 million, according to Thomson Reuters ...

7 November, 2012 | More »

Yahoo under Levinsohn seen shifting to content, advertising

With two of its most distracting conflicts resolved in the past week and a half, Yahoo Inc hopes its new interim chief executive can focus on the biggest challenge of all: turning the company into a digital entertainment destination that wins back the advertising dollars flowing elsewhere. While ous...

23 May, 2012 | More »

Publicis Acquires Digital Agency Indigo Consulting; Firm To Operate As Unit Of Leo Burnett

Publicis Groupe, a French MNC specialising in advertising and communications, has acquired Mumbai-based full-service digital agency Indigo Consulting for an undisclosed amount. Consequently, Indigo will operate as a unit within one of its advertising agencies – the Leo Burnett Group – and retai...

24 April, 2012 | More »

Two Thirds Of Web ‘Cookies’ Are For Ads

More than two-thirds of the “cookies” on the UK’s most popular websites are for advertising purposes, a new study has found, helping explain why some companies may be reluctant to comply with new laws coming into force next month. From May 26 companies will need explicit permission from custom...

18 April, 2012 | More »

Digital Ad Spending To Overtake Print

Global digital advertising spend will outstrip newspapers’ print revenues for the first time next year, according to forecasts from Aegis Group’s media agency, leaving traditional publications scrambling for growth. In its first forecasts for 2013, Aegis Group’s Carat predicts the global adver...

16 March, 2012 | More »

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Facebook To Allow Advertising In News Feed

Facebook will begin mixing paid advertising content with users’ updates from friends and family in early 2012, marking a commercial invasion of the social activity that the network has generally held to be sacrosanct. Normally relegated to the ad column on the right side of the page, advertisers w...

22 December, 2011 | More »

Amazon’s Advertising Push Gains Steam

Amazon.com Inc is known as the world’s largest online retailer, but the company is aggressively expanding in online advertising, putting it on course for a clash with Google Inc, the leader in the space. Amazon Product Ads, which promotes other companies’ products on Amazon’s websi...

7 December, 2011 | More »

Live Media Launches Live Digital For Mobile Marketing

Live Media, the digital out of home media company, has launched Live Digital, to solely focus on mobile marketing and services across various mobile channels including voice, text, rich media and video, the compay said on Tuesday. Live Digital will bring integrated marketing solutions for brands usi...

5 July, 2011 | More »

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