Bengaluru-based Maya, which operates a women’s health tracker, has raised an undisclosed amount of funding from Rajan Anandan, vice-president, Google, Southeast Asia and India.
Previously known as Love Cycles, the firm operated by Plackal Tech, had earlier this year raised seed funding of Rs 5 crores from Prime Venture Partners.
The funds will be used to enhance its user interface, develop the product and expand its user base in India, the company said in a statement.
Maya has also appointed former Cisco executive Raghu Mallena as chief technology officer and co-founder. Mallena brings with him over 20 years of experience building software products in the US and India.
“Maya has already generated more than a 100 million data points and we are just getting started. Using technology and data science to solve problems that have not been addressed before is a challenge I am looking forward to,” said Mallena.
Maya was originally ideated with the aim to enable women to keep track of their menstrual cycles and physiological health via a mobile application. The firm is now a personal health assistant that uses data, analytics and machine learning to provide women actionable insights about their health. The startup claims it has processed more than 100 million data points to build its predictive models.
Maya was founded in 2012 by software engineer and IIM-Bangalore alumnus John Paul and is available on the Play Store and on the App Store.
Rajan Anandan is one of 2016’s top angel investors for the first nine months and has invested in Internet, mobile and software startups in India, according to the Quarterly Deal report by VCCEdge, the data and analytics division of News Corp VCCircle that owns this website. He has made a total of 30 investments since January 2015. His key investments have been Sheroes, a career portal for women; Indifi Technologies, a debt financing platform for small businesses; Innovaccer Inc, a Silicon Valley-based data analytics firm; Mapmygenome, a genetic testing startup; and Zipgo, a bus aggregator startup.