Exclusive: Ad man Shivjeet Kullar raising funds for startup Adytude

Exclusive: Ad man Shivjeet Kullar raising funds for startup Adytude

Former ad man Shivjeet Kullar is in talks with potential investors to raise funds for his advertising startup Adytude, according to a person aware of the development.

Adytude is a so-called backvertising platform that engages consumers to give live feedback on advertisements for different brands on the portal.

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