Bangalore-based Immersion Online Services Pvt Ltd that runs interior design startup Furdo has raised $400,000 (Rs 2.64 crore) in an angel round from Bhavdeep Reddy, CEO of Indus Homes Private Ltd, a real estate developer.
Founded in January this year by Kiran Singh, Ishwar Sundararaman and Arvind Singh, Furdo offers customers 3D visualisation of interior design of their homes.
"We offer customers a virtual walk through their homes and they can see every corner of their homes, before making a buy decision," said Ishwar Sundararaman, co-founder and CEO of Furdo. Kiran Singh, chief design officer, is a 3D animator who ran an animation company Show Media Works for a decade before co-founding Furdo. Another co-founder Arvind Singh, who is also chief operating officer, ran a couple of startups before launching the interior design company.
The firm charges customers Rs 10,000 for its services.
Interior design startups have been attracting investors' interest of late as a host of tech-enabled solutions are coming up in this segment. According to market research firm TechNavio, the online home dÃ©cor market in the country is expected to grow at a compounded annual growth rate of 50.42 per cent between 2014 and 2019.
Foyr.com, an online local market place for home dÃ©cor services, has initiated talks with investors to raise $5 million (Rs 33 crore) is a Series A funding barely three months after raising $1 million (Rs 6.6 crore) in pre-Series funding from Astarc Ventures.
Bangalore-based mobile market place for home dÃ©cor and interior design services Houzify run by Metamarket Pvt Ltd raised an undisclosed amount from former Infosys CFO TV Mohandas Pai and InMobi founder and CEO Naveen Tewari.