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Food-tech startup Bueno raises $600K

Bueno_FoodsGurgaon-based Bueno Foods Pvt Ltd which runs and operates Bueno, an on-demand food delivery service has raised $600,000 (Rs 4 crore) in Pre-Series A round from an undisclosed angel investor.

The company will utilise the funds for talent acquisition, technology up-gradation, data analytics, operations, footprint enhancement and marketing.

Bueno was started in 2012 by Rohan Arora, Pankaj Sharma, Vipul Arora and Punit Jain. Rohan and Pankaj are batch-mates from FMS while Vipul Arora and Punit Jain are professional chefs. It works on two types of services currently – on-demand food delivery (Bueno XPRS) in Gurgaon and gourmet catering (Bueno MenuMaker) across Delhi-NCR at a notice of 24 hours.

It has its own kitchen and serves multi-cuisine prepared food on-demand.

The company launched a new website and also plans to launch Android and iOS app in the coming two months. It had also recently launched GPS tracking platform to fasten pick-ups and deliveries. It plans to introduce 24×7 deliveries across Gurgaon and enhanced menu.

Boutique advisory firm Ashoka Advisory Capital advised in the transaction.

Bueno will compete with the likes of Frsh, Faaso’s, SpoonJoy, Yumist among several others.