TC Roundup: Amazon rolls out Kiva robots for holiday season onslaught

Amazon rolls out Kiva robots for holiday season onslaught: Amazon.com Inc has installed more than 15,000 robots across 10 U.S. warehouses, a move that promises to cut operating costs by one-fifth and get packages out the door more quickly in the run-up to Christmas.

The orange 320-pound (145 kg) robots, which scoot around the floor on wheels, show how Amazon has adopted technology developed by Kiva Systems, a robotics company it bought for $775 million in 2012. Amazon showcased to media on Sunday ahead of Cyber Monday, the biggest online shopping day of the year. (Reuters)

In Europe, Microsoft and Yahoo have started to forget: Microsoft MSFT's Bing and Yahoo have started to scrub search results for Europeans who want to exercise their "right to be forgotten," company officials said.

So far, all eyes have been on Google, which has led the way in implementing a European court decision in May that said people had the right to ask for information about them to be removed from search results. But the decision also extends to search engines such as Bing and Yahoo. (The Wall Street Journal)

Facebook, Google, and Twitter's war for app install ads: An unexpected consequence of our love apps is that now there's just too damn many of them. The app stores are overcrowded, leaving developers desperate for a way to get their games and utilities discovered. That is why the app install ad has become the lifeblood of the mobile platform business.

Big brands aren't the only ones to suck up to anymore. No one buys a car or Coca-Cola on their phone, at least not yet, so proving the return on investment of mobile ads to these businesses is tough.(Tech Crunch)